About the Video
One of the biggest events for HKIS is their Annual Fund event where alumni across the globe give back to the school to support the future generations. We are proud to have helped raise over $9 million HKD through our video campaign that we conceptualized and executed.
The video campaign built traction over five teaser videos centered around the schools values and speks to distinct audiences from parents, to staff and alumni. Finally this culminated into the premiere of the full video that strings together these five narratives into a show-stopping piece.